Truman's is a direct-to-consumer cleaning products business with a wide range of innovative concentrates and an equally memorable brand. The company aims to clean up a crowded, toxic category with patented designs and an arsenal of cleaning puns. It's turning heads while cleaning kitchens, winning prestigious awards from Fast Company and Good Housekeeping.
A fresh-faced start-up, Truman’s needed to build its commerce experience and technology stack from scratch. It wanted to provide a visually appealing, high-performing, functional, informative and easy-to-use site, while also offering a unique subscription model. It was no small chore!
Pivofy’s experienced creative team developed the website from scratch on Shopify, delivering a feature-rich yet user-friendly design with out-of-the-box functionality. The final delivery included a unique customer workflow that enabled their custom subscription model and a private store exclusive to those subscribers. On top of everything else, all marketing integrations were implemented to jumpstart the business, which soon thereafter closed a large round of venture capital investment. You might say they...cleaned up.
- A visually appealing, user-friendly, and functional website for the client
- A unique customer workflow that supported the client’s unique subscription model
- A new website with exceptional customer experience and purchasing options
- A stable and scalable solution that enabled multiple sales channels
"I can't say enough about the talent, professionalism and dedication this agency exhibited during my project. My company is thrilled with the end result and blown away by the level of customer service received during and after the project. Hire this company right now if you're thinking about building any e-commerce site!" Alex Reed, CMO & Co-Founder